You’re up before dawn, juggling job quotes, client meetings, and onsite supervision.
Yet, despite the hard work, do the fears of where the next client will come from nag at you?
Imagine harnessing the full power of the digital world to not only attract consistent leads but also establish a commanding online presence that sets you apart from competitors.
Explore this page to discover how you can leverage digital tools effectively with Sotena, your partner in navigating the complex digital terrain of the roofing industry.
What is a Digital Gap?
The “digital gap” represents the challenge many roofers face in adapting and implementing rapidly evolving digital technologies.
Why should you care?
This often resulting in a fear of falling behind competitors who effectively use these tools for business growth.
By bridging this gap, your business can gain a strong online presence where families and businesses in need of roofing services are most likely to search, giving your brand a powerful voice in the digital marketplace.
The Sotena Digital
Mastery Road Map
Follow our Digital Mastery Roadmap to enhance your roofing business’s online presence.
This guide outlines essential steps from building a solid digital foundation to expanding your reach with sophisticated marketing.
As you explore these strategies, remember that mastering and implementing them requires significant time and effort. This understanding will help you allocate your resources wisely, ensuring you continue to excel in your primary trade.
This guide outlines essential steps to building a solid digital foundation and expanding your reach with marketing.
As you explore these strategies, remember that mastering and implementing them requires significant time and effort. This understanding will help you allocate your resources wisely, ensuring you continue to excel in your primary trade.
Key Digital Skills for Roofing Success
- WordPress Web Development
- CRM Automations and Systems
- On-Site & Off-site SEO
- PPE Google Ads
- Social Media Advertising
- Branding and Positioning
- Human Psychology
- Tech Standard Operating Procedures
Maximize Your Time — Let Us Handle the Digital Details
Digital skills can elevate your business, but mastering them takes valuable time away from roofing. Let our experts handle the digital heavy lifting, so you can stay focused on growing your business and see faster results.
